A new trend in graphic design emerged in the late 2000s. It is called freelancing, or graphic design outsourcing, where highly skilled individuals provide services per project, and everything is done online.
You do not need to meet them, and you communicate with them online. You also have to pay them via escrow in the freelance market, and both of you can get your jobs done in a safe environment.
With the availability of freelancers like this, you have to choose between an in-house or remote graphic designer for your digital marketing efforts.
Here, we will weigh in the pros and cons of both and see what we can find out about freelance vs full-time workers.
In-House Graphic Designer
Having your own employee is great. You can collaborate on ideas and you have someone on standby should you need anything. You can also deviate from your original plans as your business necessitates.
But apart from these two benefits, the cons outweigh the pros.
With an in-house graphic designer, you have to pay for his computer, his software, and you need a space where he has to work. All of these entail cost.
As an employer, you have to pay the employee by the hour, and employees are also entitled to statutory rights like health care, social security, and paid leaves.
Once a graphic design project is over, there really is no other task left for your employee to do, and yet you have to pay for the hours that he is present in the office.
Remote Graphic Designer
There is a new breed of freelancers in the Philippines where you can outsource your project. For a time, outsourcing in the Philippines was focused on customer service initiatives and sales.
Today, there is a creative process Outsourcing in the Philippines is a growing trend. In this set-up, a company in the country employs freelancers, and all you need to do is to speak to the management about your project.
You can pay by the hour, or pay per project. The benefit of using this service is that once the project is over, you no longer have any financial liability. The BPO companies in the Philippines take care of the freelancers, and they will take into account all that you need before they assign the project t someone.
You can collaborate via video calls, and the BPO company is responsible for the output of the freelancer who did the job. Of course, you are protected because you will be dealing with a legitimate copay that offers not just graphic design, but also a myriad of services.
What this means is that the operator is a legitimate company, and the managers only employ those who have exemplary experience and talents.
As a benefit, you will no longer have to suffer from the low-quality output. Most of the time, you are likely to get an amateur’s work if you outsource your project in freelancing websites where people bid for your project.
And lastly, you do not have to buy the software, maintain it, and you do not have to pay for real estate. All of these are costs that the BPO in the Philippines will shoulder.
For inquiries, write to bd@athl.com.hk.